The two main projects I work on at FamilyLife are social media graphics and downloadable PDFs. Creating content for FamilyLife's social media accounts (Facebook, Twitter, LinkedIn, & Instagram) has been both challenging and rewarding.
Creating social media graphics has challenged me to become more aware of current trends of typography, photography, and color schemes. Right now FamilyLife is going through a large transition to reach younger audiences, which has been difficult but extremely important!
With the current COVID-19 pandemic going on, we've really been increasing our frequency of social media posts - that's where our audience is located now more than ever! Most of the graphics feature quotes from biblical scripture, quotes from spiritual books, and simple prayers.